Ecommerce is more and more popular and develop in modern social.And Ecommerce product photography is one of the aspects of web design that enhances the value and raise the effective sales. And for store online, the best way to attractive many customers is the quality of images. Everyone complety understand that beautiful and high – quality pictures is one of the important factors for the success of website.
In this post, we will show you how ecommerce sites can use images and improve the effective sales.
Choose suitable size
The size images is one of important factors what we need to attent. If pictures are too small, our customers is difficult to find the beauty of product. If pictures are too big, the interface of the page will be affected. Therefore it’s important to make sure your pictures have a proper size to achieve great quality, high resolution images. In this era of technological development, almost people are using mobile phones and tablets than desktops to surf the web and relish the attributes of online stores. These will help people save much time and can use and check web at everywhere. And simple that just a smartphone what can provide you with high resolution images instead of using expensive digital cameras.
Zoom functionality
You can adjust images as well as the suitable size by using zoom tool. Detail is important, and zoom tools allow shoppers to gain a better impression of how a product looks. And it means a lot to your customers and is the great way help your customers understand more and know many informations of product.
Alignement
Creating align your product photograph what help you improve and develop your ecommerce site. You will need to decide on alignment standards for your apparel photographs. Having the same alignment and white margin on product images, creates visually consistent product category pages, and results in a better shopping experience.
Below are 3 kinds of alignement including: top alignement, center and bottom alignement.
Background
Background is one of important factors in an image and choosing suitable background is a deciding element to make beautiful photos. The background is of fundamental importance in the composition of the image emphasizing the subject, improving the photography, or if not adequate, it may cause irreparable damage to the image, making it chaotic.
Suggestion: You should use white background what will make your product photograph become more natural.
Colors
The color is another important feature during the online shopping experience. You should make sure your images show the correct color in order to show your customer exactly. Your product photograph will become more attractive if you add color into images. However, you need to use accordant colors to not fail product. Avoiding to using neons, reds, and pinks—are difficult to photograph correctly in camera and often need to be tweaked in Photoshop.
Choosing angles position
Choosing the camera angle is a important parts when you take the product photos with natural light. A photo can look much better just by approaching it in a different angle. Doing so can also help your customer understand the size of the item, and allow them to better visualize product details such as extra pockets, interior lining, special thread, etc. To cover a product well, shoot the front, back, diagonal, bottom, top, interior, and details of the product.
Shadow
Adding shadows to product images is one of the greatest examples what help you can do to achieve great results. When we add the shadow in product photograph, this will create a powerhouse effect. Shadows can obscure a beautiful product and make product photography look unprofessional. However, we should know the difference of shadows on a product and shadows cast by a product. There are numbers of different shadow types that you can use such as: drop shadow, cast shadow, natural shadow, reflection shadow. To understand more each types, you can refler: how to add shadow to your product photograph. Let’s choose these options to find the look most suitable to your product and site.
The number of images
Beautiful quality image can be decided the big success for sales but having a small thing what we always forget or miss, is the number image that you update your shopping online. If we just update one or two images of each product is simply but these are not enough to give customers an accurate feel for the cost-effectiveness and quality of your inventory. Therefore, it’s important to give customers as much information as possible about each product by uploading at least 3 images per product—and preferably 5-10. You should shoot photograph with many angles of your products as possible. The more images of your product that you upload, the more the customer will come to understand about the product.
Finally, there are essentials ways help you learn how use and optimize product photograph on Ecommerce sites. Our team can also help you optimize your image editing workflow such as: how to remove backgrounds, clip, crop, align, and retouch your product imagesand will save you a significant amount of time and money in the process. If you have the demand, let’s contact with us and give feedback for us.
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